How To Use Google Adwords For Marketing

Want to get started on Google Adwords? Here’s a quick guide. First, lets understand how Google Adwords works by going through a short list of frequently asked questions. Q: What is Google Adwords? A: Google Adwords is a paid advertising service where you can pay to list your website on search results pages. Q: How […]

Why Advertise With Google Adwords?

The answer is simple. You stand to lose out if you don’t. Here’s why: You’re letting opportunities pass by. Customers search for your product because they have an intention to buy it. Just by appearing on their results, you push them closer to the purchase decision. Don’t miss out on all these golden business opportunities- […]

YouTube VS Facebook Videos

What is the difference between YouTube and Facebook Videos and which should you use? YouTube is the recognised video hosting giant on the Internet, but Facebook, the largest social networking site, has been steadily increasing its growth in the video hosting scene too. Recommended & Relevant Content Both YouTube and Facebook track your interests and […]

5 Strategies Promoting Your Videos On YouTube

Here are 5 strategies and tips for promoting your videos on YouTube. You can use this as a quick guide and checklist. 1. Great Content. First, have great content. Be helpful, creative or entertaining, or better yet, all three. Answer a question. Solve a problem. People tend to share videos that are useful and makes […]

Video Is The Future Of Content Marketing

We had print ads, TV, Internet, website advertisements and now we’re in the age of Social Media. What’s next for technology and content marketing? That’s right. The next big thing is touted to be Video Marketing. In fact, Internet video traffic is predicted to be 79% of all consumer Internet traffic in 2018 in a […]

How To Submit Your Website To 3 Big Search Engines In Singapore

Google, Yahoo! and Bing are the top 3 major search engine player in Singapore and generally the world. It is very important to submit your site’s pages to all these major search engines because even though the other engines have less traffic than Google, they still have millions of users. After submission, it may take […]

What If Your Website Is Getting Penalized or Blacklisted By Google?

Is your website not turning up on Google Search even when you key in the full website url? Did your steady website traffic disappear into thin air overnight? Google may have penalised your website. This means you no longer rank on Google’s search pages, and customers cannot even find you online when they type your […]

How To Optimise Website Content For Search Engine

Optimising your website for search engines is called SEO (Search Engine Optimisation). Without SEO, your website may not appear on the page results of search engines and you will suffer from little organic web traffic. Here are some 3 tips on how to optimise your website for SEO. Keywords Identify the keywords of your business […]

Google Penguin and Panda Explained

What are these cute sounding code names? Google Penguin and Google Panda are actually named for Google algorithm updates. Google Panda is an update to Google’s search engine algorithm system in 2011. Like a filter, it aims to bring users better quality websites via their search results. Websites that used heavy amounts of advertising or […]

Take Your Website To The Next Level With E-Commerce

You may have a physical store outlet that offers products and services. You also have a website that shows your product range. The natural next step in growing your business would be to monetise your website and offer e-commerce, and bridge both the physical and digital world when offering your products and services. Why? Customers […]

Ant Team Social Media Marketing